Page 2 - 2023 Hopkins Aftermarket Catalog
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WHAT DRIVES US



               DRIVES YOUR GROWTH





               2022 was a year of significant changes for consumers … and the Automotive Aftermarket.

               Marked by inflation at 40-year highs and soaring fuel prices that encouraged consumers to get
               back to the basics as they worked to make ends meet.
               What didn’t change was Hopkins’ focus on creating innovative new products aimed at driving
               engagement with shopping, addressing their under-served needs and wants, and delivering a
               total product experience that raises their satisfaction. Across our entire range of brands and

               products, you’ll find truly innovative products that are presented in impactful ways at point
               of purchase. We have highlighted a few of these over the next six pages, but Hopkins will
               introduce more than 100 new products for 2023 aimed at helping you capture your unfair share
               of growth!

               Our commitment to helping improve your business extends
               beyond innovation, and includes the focus of our
               organization to satisfy you. This includes our
               seasoned customer service and sales teams who            Consumer
                                                                        C C
                                                                          onsumer
                                                                          onsumer
               help align the organization to better serve you.         Experienc
                                                                        Experiencee
               In 2022, we completed the integration of                  Insights         Products
                                                                         InsightsInsights
                                                                                          Products
                                                                                          Pr
                                                                                             oducts
               the premium Lumax® branded grease guns                                        That Improve
                                                                                             That Improve
                                                                                                Consumer
                                                                                                Consumer

               and accessories and the bulk fluid transfer                                       C onsumer
                                                                                                 tisf
                                                                                                    action
                                                                                                 Satisfaction
                                                                                                 Sa
               solutions. These are now shipping from                                            Satisfaction
               our Edgerton, Kansas distribution center
                                                            Increased eased
                                                            Incr
               … and can be added to your Hopkins®          C
                                                            Consumer onsumer
               orders, helping make your life easier        Loyalty to o
                                                             o
                                                               y
                                                                alty t
                                                            L
                                                            Our Brands ands


               and more ecient.                            Our Br
                                                            and Retail etail
                                                            and R
                                                             P
               We appreciate you! And we appreciate          Partners artners

               your business! We hope you find new                                              Ca t
                                                                                               Categoryegory
               ways to grow your business across our                                         ManagementManagement
               brands and products. We are eager to                     More Productive         InsightsInsights
                                                                        More Productive
               support you … and look forward to hearing                POGs That Deliver
                                                                        POGs That Deliver
                                                                         Retail Sales and
               from you!  We will be ready … because  What               Retail Sales and
                                                                          Margin Gains
               Drives Us, Drives Your Growth!                             Margin Gains
               Bradley T. Kraft
               PRESIDENT & CHIEF EXECUTIVE OFFICER
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