Page 61 - 2025 Hopkins Aftermarket Catalog
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GAME CHANGING
                                                              INNOVATION

                                                              The innovation journey spawned from
                                                              our unquenchable desire to delight
                                                              the consumer. We listened to your
                                                              shoppers and walked in their shoes to
                                                              identify unmet needs. We re-imagined
                                                              products, creating “new to the world”
                                                              solutions that improve the tire safety             TIRE SAFETY
                                                              product use experience









                                                              TURN-KEY
                                                              ASSORTMENT

                                                              Different shoppers have different
                                                              needs, so we created a broad
                                                              portfolio with a logical progression of
                                                              features.  Therefore, your shopper
                                                              gets a wide range of industry leading,
                                                              value-added solutions tailored to their
                                                              specific needs.  And you can
                                                              implement an integrated retail
                                                              strategy to cross-promote and step
                                                              up your shopper that will raise the
                                                              growth trajectory for your business








                                                              RECOGNIZED BRAND

                                                              Whether your core shopper lives in
                                                              the city or in the heartland of
                                                              America, we have the brand for you.
                                                              Genuine Victor  has 69 years of tire
                                                                              ™
                                                              safety experience and a unique
                                                              heritage with a strong, loyal
                                                              following













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